Gen 1 Launch

Deliverables

Description

The pivotal moment of the pitch had come. The lyrics were on screen for all to see. The only thing left to seal the deal was to sing it out a'capella. Voice let loose, missed notes mattered not. That's how we got our jingle spot…

Fortunately, that voice was replaced by a group of actual singers and accompanied by righteous original music. Add in some on-point performances, an over the top voiceover, costume changes, wild splashes of colors and a 4x3 frame and pow! You've got a commercial that could almost play between after-school cartoons.