Brand Teaser

Description

Odysseus never knew a straight path. He was after all the man of twists and turns. And the creative process is no different. Ideas flash, but their path to becoming real requires making it. Creation is messy, full of missteps, stops and starts and stalls.

When Odyssey launched their AI for digital artists, they wanted to honor the creative process and acknowledge that AI could only take a project so far. There would always be the human behind the machine, working through the idea in their own way, in their own style. So their launch video reflects that, owning the process that makes us human.

Co-Produced and Co-Directed with Frazier Phillips