Work / Keyboardio
Atreus Kickstarter Launch
A Keyboard Launch of a Different Type
Hits the exact balance in terms of keeping attention without being gaudy. Nicely done!
— Kaia Dekker, Co-Founder
1
Flagship
1m30s
Description
"What if the keyboard could tell it's own story?" That question came from a love of the sound of mechanical keyboards (hence the ASMR call out). It's so satisfying, and specific, and comforting. So why not have our characters use the keyboard to type out the feature call-outs on screen?
So that's what we did. With custom animations designed by Ready, the Keyboardio Atreus told it's own story.
creative team
director OL’ RICHIE
director of photography READY
gaffer CLAY KERRI
production assistant CHELSEA SMITH
sound design MATT TAMMARIELLO
still photographer NATHAN WEYLAND
cast
BAILY HOPKINS•DREW WATKINS•MOON DREAMER