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Work / Joué Music Instruments

Joué Play

Docu-Style Launch

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“They did an amazing job helping us get the best video possible for our crowdfunding campaign.”

— Pascal Joguet, Co-Founder & CEO

Deliverables

FlagshipCutdowns

Description

Arabian Prince (of NWA) marches into the room with curious musicians in tow. None of them have touched, much less seen, the instrument they're about to make sweet sounds with. How will they react? Will there be any usable music? What on earth was FNA thinking!? (spoiler… it went well!)

Running with Joué's desire to see real people really play the Joué Play live, FNA leaned hard into Ready's music documentary roots. With the right prompts from Ol' Richie, everything that needed to be said, was said (also with poppy motion graphics!)

Style

DocumentaryLive

Add-Ons

Motion Graphics

Techniques

Handheld

Scope

Days: 1Crew: 4Talent: 1Locations: 1

creative team

director OL' RICHIE

d.p. READY

location sound + SOUND MIX NATHAN WHITCOMB

production assistant DORSEY BRITTON

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