Work / Next Thing Co.
C.H.I.P.
A $9 Computer Launch for Kickstarter
The Godfather of Kickstarter videos.
— Clarissa Redwine, Tech Outreach Lead
Deliverables
1
Flagship
Description
Deep in the afternoon, on take 22, the camera panned right 3 times and once left and all of the non-actors at Next Thing Co. had finally nailed their lines and landed on all their marks. Sighs of relief. High fives. Just one more shot before the sun dipped below the horizon…
Just two long takes totaling seventy seconds, but that's all the CHIP needed to debut on Kickstarter. They were featured on news channels and outlets all over the world and, the video helped launch Next Thing Co. on a crazy adventure.
creative team
director OL' RICHIE
director of photography DAVID BLUE GARCIA
gaffer CLAY KERRI
location sound SHAWN DOYLE
sound mix SHAWN DOYLE
production assistant CHELSEA SMITH
vfx JOHN CHRISTOFFERSON
vfx CAEGHAN MEAGER