Friends 'n Allies

Tidbyt · Gen 2

A Vignette-Heavy Meta Video Essay

“Yup.”

Par Johansson, Head of Product at Tidbyt

ASSETS DELIVERED


- Flagship

- Cutdowns

- Broadcast

Heading back to Kickstarter with a host of improvements from Tidbyt Gen 1, the Tidbyt team was looking to give a quick history of how far they’ve come, push the new features, and bring new customers into the fold at the same time.


We drafted a modular, video essay style, with a series of vignettes that would cut down well into social assets to target their strongest audience segments. And then we stitched them together with some fun “behind the scenes” scenes of the Tidbyt team themselves giving feedback on the launch video they’re part of. Yeah…f’n meta…But the team nailed it, despite being non-actors. And Ol' Richie even threw his voice to the final project (at the request of the Tidbyt team), so listen closely! 👀

STYLE

- Video Essay

- Founder Story

- Commercial

- Comedy

PREMIUM ADD-ONS

- Motion Graphics

- Premium Lighting

- Visual FX


CAMERA TECHNIQUES

  • - Tripod
  • - Long Takes

PRODUCTION SCOPE

# of days: 1

# of crew: 3

# of talent: 3

# of locations: 1

creative team

director OL’ RICHIE / d.p. READY


gaffer STEVE GRIGGS

key grip NICHOLAS YEE

production assistant BRIAN SATTERWHITE

jingle mix MATT CRAWFORD


cast

KOT TAKAHASHI • NATALIA DOMINGEUZ • DANNY SCOTT

narrator OL' RICHIE (Yup.)


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Let’s make a thing! 🎬